The Current Tragedy on Broadway - Pt. 2
Last October, I took a journey through the Broadway theatre district and Times Square which was mind-numbing. It was a beautiful October Wednesday at 2:30 pm, just about matinee time, and no one was there. Yes, Broadway was shut down due to the Covid-19 pandemic, and I knew that, but seeing the once-most-trodden landscape in New York City empty was deeply disturbing, and my journey through this ghost-town of Broadway, woke me up to my mission as a theatre creator, and human being.
This past week, I had a doctor’s appointment on 5th Ave, on the “other” side of Times Square, so I thought I would again journey back to the Broadway Theatre district because “BROADWAY IS COMING BACK THIS FALL” and see what was happening, take pictures and write an exciting blog post to help promote Broadway’s return!
As I was walking up 8th Avenue, toward the Samuel J. Friedman theatre, where Manhattan Theatre Club houses their Broadway productions, I had to walk around 2 homeless individuals, literally sleeping in the middle of the sidewalk. My heart cried out for them, and silently, I whispered “God Bless you” as I walked by, thinking “Why isn’t this city doing something about this? Is there no outreach to help these HUMAN BEINGS find a shelter or a home or something? Why has homeless people sleeping on sidewalks and in storefront doorways become status quo in New York City?” And I felt so impotent to do anything, which as I write this, sickens me.
I walked up to the Samuel J. Friedman theatre, and I was thrilled to see that right by the doors to the theatre and the box office they put up two big posters announcing Ruben Santiago-Hudson’s upcoming one man show Lackawanna Blues. Ruben is a fantastic writer, actor, and director and these two posters were incredibly exciting to me.
And then I walked out from under the marquee to take a picture and this is what I saw:
Up above the marquee, was a poster from February 2020 of Laura Linney and her one woman show MY NAME IS LUCY BARTON by Elizabeth Strout.
What the heck? Why is that still there?
Hello! Broadway is coming back with a great one man show, so why does Ruben share the marquee with a show from 16 months ago?
How does this happen?
I was talking to a friend of mine who is good friends with a Broadway producer, and she said this may happen because of a UNION thing. Because of union rules Broadway theatres have to use UNION workers to do everything including taking down posters from 16 months ago. I don’t know if this is true, and if it is, I imagine Ruben Santiago-Hudson probably put his own posters up in the front of the Samuel J. Friedman, for I would too if I as opening on Broadway in my one man show.
And if this is a UNION thing. Couldn’t you just spend the money to hire a union worker to take down Laura Linney and put Ruben Santiago-Hudson’s picture where it belongs?
But this gets worse, as I continue my return pilgrimage through Broadway.
Other than the shows that are “officially opening” this fall, 90% of the Broadway theatres I walked by still had the old posters for the shows back in March 2021, not to mention the garbage and the grafitti around and on our beloved Broadway theatres!
Hey, aren’t we coming back this fall? Do you think you could take down the old signs and clean things up so people walking by might actually THINK that Broadway is returning soon!
How does this happen?
At the Hayes Theatre, the new Broadway home of Second Stage Theater, I found another “schizophrenic two different shows from two different times” thing happening. Mind-boggling!
And here, at one of the Roundabout Theatre Company theatres, the note on the door from March 2021 was still there. Hey, theatre is coming back to NYC, right?
And this one made me crazy. The musical Company is returning on December 22, 2021 according to Broadway.com but look what I discovered at the Bernard B. Jacobs theatre!
Why is that there? They are returning on December 22, 2021! Why not announce it at the theatre where it is going to be performed? Pay for a union guy to simply clip this sign down! I was thinking of going there and doing it myself. Get a pair of wire clippers and a stool and walk over there and just cut it down!
Shouldn’t BROADWAY theatres, at least focus a little bit on promotion on the theatre they will be performing in! And it will let people know that BROADWAY IS COMING BACK!
Why is Broadway still a GHOST TOWN? It’s opening this fall!
After literally banging my head against the theatre facade, to bring myself back to some semblance of reality, I continued on my pilgrimage, where I discovered a myriad of empty Broadway theatres without even a poster that said “WE ARE COMING BACK STRONGER THAN EVER!”
The Booth Theatre on 44th St, and Shubert Alley were covered in scaffolding, and this was a sad thing to see, but a good thing for it looks like they are fixing up the facades of the Booth, and also the Shubert Theatre that houses To Kill a Mockingbird, which is returning October 5, 2021.
As as I walked by The Lion King, which is returning on September 14, 2021, scaffolding was up on the building next door that obsured the marquee, which made me laugh and cry at the same time.
Yes, this is a Brave New Broadway that is for sure.
I was happy to see Jagged Little Pill was returning on October 21, 2021.
And also, thrilled to see Dear Evan Hansen was coming back on December 11, 2021.
And Ain’t Too Proud - The Life and Times of The Temptations was returning on October 16, 2021. And they were promoting it on their theatre! Someone is thinking!
I walked by Phantom of The Opera, which is returning on October 22, but there was no mention of returning on the theatre that I could see, but they were doing construction on the lobby so that was a good sign.
The good news is that Bruce Springstein is doing 30 concert shows this summer at the St. James Theatre. God Bless Bruce! Any venue would have loved to house him, but he chose Broadway, to help breathe life into a long lost friend. (And I applaud him for making vaccinations mandatory despite the political uproar! Theatre needs to be safe.)
If we need this show “ESPECIALLY RIGHT NOW,” when is it opening? I checked online and Come From Away is opening on September 21, 2021! But let us know on your marquee!(But they have a good Covid-19 policy! Bravo!)
And then, I discovered one of the few new plays opening for the first time on Broadway: Thoughts of a Colored Man by Keenan Scott II which opens on October 1, 2021. The marque was up - BRAVO!!!
Yet nothing in the poster boxes…
Yes, we are just coming out of a global pandemic, but heck, couldn’t there be a little more focus here on BROADWAY itself? Couldn’t the old posters be pulled down, and new posters be put in their places? Couldn’t someone clean the street in front of the theatre so that people walking by will see that these theatres are not being abandoned?
Couldn’t there be a little more focus on just what we are coming back to Midtown Manhattan for?
Broadway! One of the most exciting places on earth!
Whatever is responsible for this - the oddball malaise on behalf of the producers, or the goofy problems with union workers, this needs to be taken care of immediately, to make Broadway seem like Broadway REALLY is coming back! Would you invite your friends to dinner and not clean up and prepare first? Check this out…
As I continued my journey, surprised, saddened and feeling kinda crazy, for like most things in this almost Post Pandemic world, “it just doesn’t make sense,” and I walked up to 43rd St and Times Square, where 8 months earlier I took a sad and empty picture of Times Square, and I took some Deja Vu photos.
But this time, I was not shocked by an empty Times Square, but by a lost Times Square populated with homeless individuals, somehow living here at the center of the theatrical universe.
Yes, this is a BRAVE NEW NORMAL. And there are so many things that need to be done to bring this city back to its former glory as the greatest city in the world.
We have to do something to help the homeless population. We have to do something to clean up the city. We have to do something to make New York City safe again.
We have to realize that in order to bring back audiences, NYC needs to be safe. When Broadway tickets were first offered for sale again, I found only 1 Broadway show mention that there may be some sort of Covid-19 precautions made. Only 1 theatre!
Hello! Audiences need to feel safe. We are just coming out of a pandemic which shut down Broadway! And we need to make Times Square and the Broadway Theatre District safe and AWESOME again too!
And, most importantly, we need to help our brothers and sisters living on the streets!
So how can you help?
Write or call your congress person, the Mayor, the Governor of New York, and express your concerns. Donate to Food Banks and shelters. Call 311 and make complaints about things you see on the streets of this once great city that need to be fixed! Get some friends together to go and clean up Broadway. (What a concept!) We can’t just accept this as the way it is. There are ways to do anything if you are creative enough to find a new way,(and by God, as theatre artists we are creative!) Get on social media and start conversations about possibility (not fights,) and let’s all raise our energy on this, and then take action.
We need to take responsibility here.
We need to work together.
And one thing you can do right this second to help Broadway is to:
Buy Tickets NOW!
even if you are fearful of returning to the theatre.
Buy tickets and give them to friends, or family members or to acting schools. Or just buy tickets for next year!!
Broadway and New York desperately need our help.
They say when we are faced with a big challenge, we have three choices. We can fight, choose flight - run away, or freeze and do nothing.
But there is a 4th choice:
Choose LOVE.
I am not going anywhere. I am not running from this challenge. We need NYC and Broadway to thrive.
Hmmm. . .
I might just go out tonight,
feed a friend,
and cut down that sign!
More pictures from my journey: